 "Is marketing on Facebook really necessary to my travel practice?" The answer is a resounding "No!" There are many different ways for anyone to market their travel practice and Facebook is only one possible vehicle. But there is a really good reason for marketing on Facebook every travel consultant should consider - Facebook is where the people are! Facebook has more than 1.86 billion active users who visit the venue at least once a month. Of those, 1.26 billion visit Facebook daily. Those are absolutely staggering numbers. There are times when I have my doubts about the longevity of Facebook, but with such high current activity levels it is very difficult to ignore the potential. Consider this - do you know more people who use Facebook or who do not? How many people do they know? The possibilities for expanding your circle of influence are large.
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Wondering how you might get more engagement to your Facebook social media postings? As an experiment, Voyager spent $20 to boost the posting below to a Facebook audience of people who:
The results were outstanding!  |
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