Inspiring Clients to Travel

People have always shared their travel dreams and adventures with others. Early on, travel magazines, brochures, home movie projectors and Polaroids were the media of choice. Now, the game has gone digital, but the themes are largely the same: “I love to travel and I know you do too. Where should I go next? What should I do? What should I see?”

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In fact, travel appears to be one of the six most discussed topics on social media. This tells us if we do our marketing well we can generate thousands, even hundreds of thousands of enthusiastic followers, evangelists all.  Of course, if we do it poorly we can spend a lot of money and time only to decide marketing doesn’t work.

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